Adidas Yeezy
Adidas YEEZY is the official sneaker and clothing collaborative project between Adidas and Kanye West. It consists of menswear, womenswear, and footwear: Adidas Yeezy Boost 750, Adidas Yeezy Boost 350, and Adidas 950 Boots.[1]
Yeezy Boost[edit]
On December 3, 2013, Adidas confirmed a new shoe collaboration deal with West.[2] West confirmed the release of the Adidas Yeezy Boosts with a Twitter announcement directing fans to the domain yeezy.supply.
The release of the Yeezy Boosts and the full Adidas collaboration was showcased in New York City on February 12, 2015, with free streaming to 50 cinemas in 13 countries around the world.[3] An initial release of the Adidas Yeezy Boost 750 was limited to 9000 pairs to be available only in New York City via the Adidas smartphone app; the Adidas Yeezy Boosts were sold out within 10 minutes.[4] The shoes released worldwide on February 28, 2015, were limited to select boutique stores with Adidas Consortium accounts and Adidas Originals stores.
References[edit]
- Jump up ^ K. "Yeezy Supply". shop.yeezysupply.com. Retrieved 2016-02-03.
- Jump up ^ Little, Lyneka (December 4, 2013). "Adidas Confirms New Deal with Kanye West". The Wall Street Journal. Retrieved December 6, 2013.
- Jump up ^ "Kanye West to Live Stream Launch of Adidas Yeezy 750 Boost in Theaters". Pitchfork Media. February 11, 2015.
- Jump up ^ "Kanye West's Yeezy 750 Boost Sneakers Restock After Selling Out". BET. February 28, 2015.
External link[edit]
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